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Platform Migration

E-commerce Rebuild

Migrated a decade-old e-commerce platform from a monolithic PHP architecture to a modern, headless commerce solution. The rebuild focused on performance, SEO, and conversion optimization.

Next.jsShopify APISanity CMSVercelAlgolia

The Challenge

The legacy platform was slow, difficult to maintain, and losing customers to faster competitors. The migration needed to happen without disrupting ongoing sales or losing SEO rankings built over 10 years.

The Solution

Implemented a phased migration strategy using Next.js for the frontend and a headless CMS. Set up comprehensive redirects and maintained URL structures to preserve SEO. Built custom analytics to track conversion improvements.

Results

300% improvement in page load speed

45% increase in conversion rate

Zero downtime during migration

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